6 Feb

Komment on...

Many solo entrepreneurs resort to doing everything themselves. Bookkeeping, selling, cleaning, buying, customer service and promotional activity. As their business grows, the demand on their time increases.  It’s at this point when small business owners should identify tasks that are better outsourced to a professional.  Content marketing is an obvious candidate.


For many small B2C firms, a Do-It-Yourself content marketing strategy is the obvious way to generate the material to attract web traffic.  But is a DIY strategy a false economy?

If you have to rely on a vehicle to keep your business running, do you take time out to service it yourself or do you use a professional?  If you’re really competent at vehicle mechanics, and enjoy it, then it may be an option you consider.  But if motor maintenance is not your thing, you will probably find a reliable mechanic instead.  You can then use the time…

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2 Responses to “”

  1. Lindsay McLoughlin February 7, 2013 at 10:08 am #

    Thank you for inviting me to guest blog. Glad you liked my post. I had fun writing it, and it was wonderful to work with you.

    • capetowncopywriter February 7, 2013 at 10:52 am #

      Lindsay, you have been wonderful to work with and I really enjoy your writing style! Thanks to you! At least you got some much needed sunshine here in sunny Cape Town 🙂

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